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The Wellesley Institute

 

Client: The Wellesley Institute

We had the honour of working with the Wellesley Institute to create their new brand identity that would represent the institute's new brand vision. The result is a logo design that uses a three dimensional ‘W’ as a visual articulation for the four key pillars of the brand narrative.​ 

 

“Where empathy, understanding, action and impact come together to create healthier, fairer lives for all those who call the Greater Toronto Area home."

Our new branding system ensures a consistent, recognizable identity across all traditional and digital touch-points plus internal communications that use vibrant, abstract graphics composed of our bespoke colour palette created for the brand.

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© 2026 Simon Duffy.

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